Privacy Policy

1) Introduction and Contact Details of the Controller

1.1 We are pleased that you are visiting our website and thank you for your interest. Below, we inform you about the handling of your personal data when using our website. Personal data is any data with which you can be personally identified.

1.2 The controller for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is HT Venture GmbH, Im Gewerbegebiet 8, 36289 Friedewald, Germany, Tel.: +49 (0) 66 74 / 22 000-0, Fax: +49 (0) 66 74 / 22 000-99, Email: service@helmtrophy.com. The controller for the processing of personal data is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data.

2) Data Collection When Visiting Our Website

2.1 When using our website for informational purposes only, i.e., if you do not register or otherwise transmit information to us, we only collect data that your browser transmits to the server (so-called "server log files"). When you access our website, we collect the following data, which is technically necessary for us to display the website to you:

  • Our visited website
  • Date and time at the time of access
  • Amount of data sent in bytes
  • Source/reference from which you reached the page
  • Used browser
  • Used operating system
  • Used IP address (if applicable: in anonymized form)

The processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR based on our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used in any other way. However, we reserve the right to retrospectively check the server log files if there are concrete indications of unlawful use.

2.2 This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to the controller). You can recognize an encrypted connection by the string "https://" and the lock symbol in your browser line.

3) Hosting & Content Delivery Network

3.1 For hosting our website and displaying the page content, we use a provider who provides its services exclusively on servers within the European Union, either itself or through selected subcontractors.

All data collected on our website is processed on these servers.

We have concluded a data processing agreement with the provider, which ensures the protection of our website visitors' data and prohibits unauthorized disclosure to third parties.

3.2 Bunny

We use a content delivery network from the following provider: BUNNYWAY d.o.o., Cesta komandanta Staneta 4A, 1215 Medvode, Slovenia

This service enables us to deliver large media files such as graphics, page content, or scripts more quickly via a network of regionally distributed servers. The processing is carried out to safeguard our legitimate interest in improving the stability and functionality of our website in accordance with Art. 6 para. 1 lit. f GDPR.

We have concluded a data processing agreement with the provider, which ensures the protection of our website visitors' data and prohibits unauthorized disclosure to third parties.

4) Cookies

To make your visit to our website more attractive and to enable the use of certain functions, we use cookies, which are small text files stored on your device. Some of these cookies are automatically deleted after closing the browser (so-called "session cookies"), while others remain on your device longer and allow the storage of page settings (so-called "persistent cookies"). In the latter case, you can find the storage duration in the overview of the cookie settings of your web browser.

If personal data is processed by individual cookies used by us, the processing is carried out in accordance with Art. 6 para. 1 lit. b GDPR either for the performance of the contract, in accordance with Art. 6 para. 1 lit. a GDPR in the case of consent given, or in accordance with Art. 6 para. 1 lit. f GDPR to safeguard our legitimate interests in the best possible functionality of the website as well as a customer-friendly and effective design of the site visit.

You can set your browser to inform you about the setting of cookies and decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general.

Please note that if cookies are not accepted, the functionality of our website may be limited.

5) Contact

5.1 Own Live Chat System

This website uses a live chat system to respond to live inquiries.

The processing of personal data transmitted via the chat is carried out either in accordance with Art. 6 para. 1 lit. b GDPR because it is necessary for the initiation or execution of a contract, or in accordance with Art. 6 para. 1 lit. f GDPR due to our legitimate interest in the effective support of our site visitors.
Your data transmitted in this way will be deleted, subject to any conflicting statutory retention periods, when the matter in question has been conclusively clarified.

Additionally, further information may be collected and evaluated for the purpose of creating pseudonymized usage profiles using cookies, which, however, do not serve your personal identification and are not combined with other data sets. If this information has a personal reference, the processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR based on our legitimate interest in the statistical analysis of user behavior for optimization purposes.

The setting of cookies can be prevented by appropriate browser settings. In this case, however, the functionality of our website may be limited.
You can object to the collection and storage of data for the purpose of creating a pseudonymized usage profile at any time with effect for the future.

5.2 Own Review Reminder

To verify our service and product quality, we reserve the right to use your email address, which we have received from you in connection with the sale of a product or service, for a review request that we may send you via email following an order you have placed in our online shop. You can object to the use of your email address for the aforementioned purpose at any time without incurring any costs other than the transmission costs according to the basic rates.

5.3 WhatsApp Business

You have the option to contact us via the WhatsApp messaging service of WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. For this, we use the so-called "Business Version" of WhatsApp.

If you contact us via WhatsApp in connection with a specific transaction (for example, a placed order), we store and use the mobile phone number you use on WhatsApp and, if provided, your first and last name in accordance with Art. 6 para. 1 lit. b GDPR for processing and responding to your request. On the same legal basis, we may ask you via WhatsApp to provide additional data (order number, customer number, address, or email address) to assign your inquiry to a specific transaction.

If you use our WhatsApp contact for general inquiries (such as regarding our range of services, availability, or our website), we store and use the mobile phone number you use on WhatsApp and, if provided, your first and last name in accordance with Art. 6 para. 1 lit. f GDPR based on our legitimate interest in efficiently and promptly providing the requested information.

Your data will always be used solely to respond to your inquiry via WhatsApp. There is no disclosure to third parties.

Please note that WhatsApp Business gains access to the address book of the mobile device we use for this purpose and automatically transfers phone numbers stored in the address book to a server of the parent company Meta Platforms Inc. in the USA. For the operation of our WhatsApp Business account, we use a mobile device in whose address book only the WhatsApp contact details of users who have also contacted us via WhatsApp are stored.

This ensures that every person whose WhatsApp contact details are stored in our address book has already consented to the transmission of their WhatsApp phone number from the address books of their chat contacts by accepting the WhatsApp terms of use when first using the app on their device, in accordance with Art. 6 para. 1 lit. a GDPR. The transmission of data from users who do not use WhatsApp and/or have not contacted us via WhatsApp is thus excluded.

Please refer to WhatsApp's privacy policy for the purpose and scope of data collection and further processing and use of data by WhatsApp, as well as your rights and settings options to protect your privacy: https://www.whatsapp.com/legal/?eea=1#privacy-policy

We have entered into a data processing agreement with the provider, which protects the data of our site visitors and prohibits disclosure to third parties.

In the context of the aforementioned processing, data transfers to servers of Meta Platforms Inc. in the USA may occur.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European data protection level based on an adequacy decision by the European Commission.

5.4 In the context of contacting us (e.g., via contact form or email), personal data is processed solely for the purpose of processing and responding to your inquiry and only to the extent necessary.

The legal basis for processing this data is our legitimate interest in responding to your inquiry in accordance with Art. 6 para. 1 lit. f GDPR. If your contact aims at a contract, the additional legal basis for processing is Art. 6 para. 1 lit. b GDPR. Your data will be deleted if it can be inferred from the circumstances that the relevant matter has been conclusively clarified and provided that there are no statutory retention obligations to the contrary.

6) Comment Function

As part of the comment function on this website, in addition to your comment, information regarding the time of the comment's creation and the commentator name you have chosen will be stored and published on this website. Furthermore, your IP address will be logged and stored. This storage of the IP address is done for security reasons and in the event that the affected person violates the rights of third parties or posts illegal content through a submitted comment. We require your email address to contact you in case a third party objects to your published content as illegal.

The legal bases for storing your data are Art. 6 para. 1 lit. b and f GDPR. We reserve the right to delete comments if they are objected to as illegal by third parties.

7) Data Processing When Opening a Customer Account

According to Art. 6 para. 1 lit. b GDPR, personal data will be collected and processed to the necessary extent when you provide it to us during the opening of a customer account. The data required for opening the account can be found in the input form on our website.

You can delete your customer account at any time by sending a message to the aforementioned address of the responsible party. After deleting your customer account, your data will be deleted, provided that all contracts concluded through it have been fully processed, no statutory retention periods oppose it, and there is no legitimate interest on our part in further storage.

8) Use of Customer Data for Direct Advertising

8.1 Subscription to Our Email Newsletter

If you subscribe to our email newsletter, we will regularly send you information about our offers. The only mandatory information for sending the newsletter is your email address. Providing further data is voluntary and will be used to address you personally. For sending the newsletter, we use the so-called double opt-in procedure, which ensures that you only receive newsletters after you have expressly confirmed your consent to receive the newsletter by activating a verification link sent to the specified email address.

By activating the confirmation link, you give us your consent to use your personal data in accordance with Art. 6 para. 1 lit. a GDPR. In this context, we store your IP address as entered by the Internet Service Provider (ISP) as well as the date and time of registration to be able to trace any possible misuse of your email address at a later date. The data collected by us during the newsletter registration will be used strictly for the intended purpose.

You can unsubscribe from the newsletter at any time via the link provided in the newsletter or by sending a corresponding message to the responsible party mentioned at the beginning. After unsubscribing, your email address will be immediately deleted from our newsletter distribution list, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is legally permitted and about which we inform you in this declaration.

8.2 Sending the Email Newsletter to Existing Customers

If you have provided us with your email address when purchasing goods or services, we reserve the right to regularly send you offers for similar goods or services from our range by email. For this, we do not need to obtain separate consent from you according to § 7 para. 3 UWG. The data processing is carried out solely based on our legitimate interest in personalized direct advertising in accordance with Art. 6 para. 1 lit. f GDPR. If you initially objected to the use of your email address for this purpose, no email will be sent by us.

You are entitled to object to the use of your email address for the aforementioned advertising purposes at any time with effect for the future by notifying the responsible party mentioned at the beginning. For this, you will only incur transmission costs according to the basic rates. Upon receipt of your objection, the use of your email address for advertising purposes will be immediately discontinued.

8.3 Advertising by Postal Mail
Based on our legitimate interest in personalized direct advertising, we reserve the right to store your first and last name, your postal address, and - insofar as we have received this additional information from you in the context of the contractual relationship - your title, academic degree, year of birth, and your professional, industry, or business designation in accordance with Art. 6 para. 1 lit. f GDPR and to use it for sending interesting offers and information about our products by postal mail.
You can object to the storage and use of your data for this purpose at any time by notifying us.

9) Data Processing for Order Handling

9.1 Transmission of Image Files for Order Processing via Email

On our website, we offer customers the opportunity to commission the personalization of products by transmitting image files via email. The submitted image motif is used as a template for the personalization of the selected product.

Through the email address provided on the website, the customer can transmit one or more image files from the storage of the used device to us. We collect, store, and use the files transmitted in this way exclusively for the production of the personalized product in accordance with the respective service description on our website. If the transmitted image files are forwarded to specific service providers for the production and processing of the order, you will be explicitly informed about this in the following paragraphs. No further transmission occurs. If the transmitted files or digital motifs contain personal data (in particular images of identifiable persons), all the aforementioned processing operations are carried out exclusively for the purpose of processing your online order in accordance with Art. 6 para. 1 lit. b GDPR.

After the final processing of the order, the transmitted image files are automatically and completely deleted.

9.2 Transmission of Image Files for Order Processing via Messaging Function

If the customer has the opportunity to commission the personalization of products by transmitting image files via the messaging function, the submitted image motif is used as a template for the personalization of the selected product.

Through the available messaging function, the customer can transmit one or more image files from the storage of the used device to us. We collect, store, and use the files transmitted in this way exclusively for the production of the personalized product in accordance with the respective description of our services.

If the transmitted image files are forwarded to specific service providers for the production and processing of the order, you will be explicitly informed about this in the following paragraphs. No further transmission occurs. If the transmitted files or digital motifs contain personal data (in particular images of identifiable persons), all the aforementioned processing operations are carried out exclusively for the purpose of processing your online order in accordance with Art. 6 para. 1 lit. b GDPR.

After the final processing of the order, the transmitted image files are automatically and completely deleted.

9.3 Transmission of Image Files for Order Processing via Upload Function

On our website, we offer customers the opportunity to commission the personalization of products by transmitting image files through an upload function. The submitted image motif is used as a template for the personalization of the selected product.

Through the upload form on the website, the customer can immediately transmit one or more image files from the storage of the used device to us via automated, encrypted data transfer. We collect, store, and use the transmitted files exclusively for the production of the personalized product in accordance with the respective service description on our website. If the transmitted image files are forwarded to specific service providers for the production and processing of the order, you will be explicitly informed about this in the following paragraphs. No further transmission occurs. If the transmitted files or digital motifs contain personal data (especially images of identifiable persons), all the aforementioned processing operations are carried out exclusively for the purpose of processing your online order in accordance with Art. 6 para. 1 lit. b GDPR.

After the final processing of the order, the transmitted image files are automatically and completely deleted.

9.4 To the extent necessary for contract processing for delivery and payment purposes, the personal data collected by us is forwarded to the commissioned transport company and the commissioned credit institution in accordance with Art. 6 para. 1 lit. b GDPR.

If we owe you updates for goods with digital elements or for digital products based on a corresponding contract, we process the contact data you provided during the order to personally inform you within the scope of our legal information obligations in accordance with Art. 6 para. 1 lit. c GDPR. Your contact data is used strictly for the purpose of notifications about updates owed by us and is processed by us only to the extent necessary for the respective information.

To process your order, we also collaborate with the following service provider(s), who support us wholly or partially in the execution of concluded contracts. Certain personal data is transmitted to these service providers according to the following information.

9.5 Use of Payment Service Providers (Payment Services)

- Adyen

One or more online payment methods from the following provider are available on this website: Adyen, Simon Carmiggeltstraat 6 - 50, 1011 DJ Amsterdam, Netherlands

If you select a payment method from the provider where you make an advance payment (such as credit card payment), your payment data provided during the order process (including name, address, bank and card information, currency, and transaction number) as well as information about the content of your order are forwarded to them in accordance with Art. 6 para. 1 lit. b GDPR. The transmission of your data in this case is solely for the purpose of payment processing with the provider and only to the extent necessary for this purpose.
- PayPal

One or more online payment methods from the following provider are available on this website: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg

When selecting a payment method from the provider where you make an advance payment, your payment data provided during the ordering process (including name, address, bank and card information, currency, and transaction number) as well as information about the content of your order will be forwarded to the provider in accordance with Art. 6 para. 1 lit. b GDPR. The transfer of your data in this case is solely for the purpose of processing the payment with the provider and only to the extent necessary for this purpose.

When selecting a payment method where we make an advance payment, you will also be asked to provide certain personal data (first and last name, street, house number, postal code, city, date of birth, email address, phone number, and possibly data on an alternative payment method) during the ordering process.

In such cases, to protect our legitimate interest in determining your creditworthiness, this data will be forwarded by us to the provider for the purpose of a credit check in accordance with Art. 6 para. 1 lit. f GDPR. The provider checks, based on the personal data you have provided and other data (such as shopping cart, invoice amount, order history, payment experiences), whether the payment option you have selected can be granted with regard to payment and/or default risks.

The credit report may contain probability values (so-called score values). If score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. Address data, among other things, but not exclusively, are included in the calculation of the score values.

You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary for the contractual payment processing.

9.6 Credit Check

If we make an advance payment (e.g., delivery on account), we reserve the right to conduct a credit check based on mathematical-statistical procedures to protect our legitimate interest in determining the creditworthiness of our customers. We transmit the personal data necessary for a credit check in accordance with Art. 6 para. 1 lit. f GDPR to the following service provider:

Creditreform Boniversum GmbH, Hammfelddamm 13, 41460 Neuss, Tel.: +49 (0)2131-109501, Fax: -557

The credit report may contain probability values (so-called score values). If score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. Address data, among other things, but not exclusively, are included in the calculation of the score values. We use the result of the credit check regarding the statistical probability of default for the purpose of deciding on the establishment, implementation, or termination of a contractual relationship.
You can object to this processing of your data at any time by sending a message to the data controller or to the aforementioned credit agency. However, we may still be entitled to process your personal data if this is necessary for the contractual payment processing.

9.7 We reserve the right to forward your data to the debt collection service provider SEPA Collect GmbH, Mehlbeerenstraße 2, 82024 Taufkirchen, +49 (0)89-904030010, if our payment claim has not been settled despite a prior reminder. In this case, the claim will be collected directly by the debt collection service provider.

The transfer of your data serves the fulfillment of the contract in accordance with Art. 6 para. 1 sentence 1 lit. b GDPR as well as the protection of our overriding legitimate interests in an effective assertion or enforcement of our payment claim in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR.

10) Web Analysis Services

10.1 Google Analytics 4

This website uses Google Analytics 4, a web analysis service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), which enables an analysis of your use of our website.

By default, when visiting the website, Google Analytics 4 sets cookies, which are small text files stored on your device that collect certain information. This information includes your IP address, which is truncated by Google to exclude direct personal reference.

The information is transmitted to Google's servers and further processed there. Transfers to Google LLC based in the USA are also possible.

Google uses the collected information on our behalf to evaluate your use of the website, compile reports on website activities for us, and provide other services related to website and internet usage. The IP address transmitted and truncated by your browser as part of Google Analytics is not merged with other data from Google. The data collected as part of the use of Google Analytics 4 is stored for a period of two months and then deleted.

All the aforementioned processing, particularly the setting of cookies on the device used, only occurs if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR.
Without your consent, the use of Google Analytics 4 will not occur during your visit to the site. You can revoke your consent at any time with effect for the future. To exercise your right of revocation, please deactivate this service via the "Cookie-Consent-Tool" provided on the website.

We have entered into a data processing agreement with Google, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

Further legal information on Google Analytics 4 can be found at https://business.safety.google/intl/de/privacy/, https://policies.google.com/privacy?hl=de&gl=de and at https://policies.google.com/technologies/partner-sites

Demographic Features
Google Analytics 4 uses the special function "demographic features" and can thereby create statistics that provide information about the age, gender, and interests of site visitors. This is done through the analysis of advertising and information from third-party providers. This allows target groups for marketing activities to be identified. However, the collected data cannot be assigned to a specific person and is deleted after being stored for a period of two months.

Google Signals
As an extension to Google Analytics 4, Google Signals can be used on this website to create cross-device reports. If you have enabled personalized ads and linked your devices to your Google account, Google can, subject to your consent to the use of Google Analytics in accordance with Art. 6 para. 1 lit. a GDPR, analyze your usage behavior across devices and create database models, including cross-device conversions. We do not receive any personal data from Google, only statistics. If you wish to stop cross-device analysis, you can deactivate the "Personalized Advertising" function in your Google account settings. Follow the instructions on this page: https://support.google.com/ads/answer/2662922?hl=de Further information on Google Signals can be found at the following link: https://support.google.com/analytics/answer/7532985?hl=de

UserIDs
As an extension to Google Analytics 4, the "UserIDs" function can be used on this website. If you have consented to the use of Google Analytics 4 in accordance with Art. 6 para. 1 lit. a GDPR, have set up an account on this website, and log in with this account on different devices, your activities, including conversions, can be analyzed across devices.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European data protection level based on an adequacy decision by the European Commission.

10.2 Google Tag Manager

This website uses the "Google Tag Manager," a service provided by the following provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter: "Google").

The Google Tag Manager provides a technical basis for bundling various web applications, including tracking and analysis services, and calibrating, controlling, and conditioning them via a unified user interface. The Google Tag Manager itself does not store or read any information on user devices. The service also does not perform independent data analyses. However, when a page is accessed, your IP address is transmitted to Google and may be stored there. Transmission to servers of Google LLC. in the USA is also possible.

This processing is only carried out if you have given us your express consent in accordance with Art. 6 para. 1 lit. a GDPR. Without this consent, the use of Google Tag Manager will be omitted during your visit to the site. You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie-Consent-Tool" provided on the website.

We have concluded a data processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European data protection level based on an adequacy decision by the European Commission.

Further legal information on Google Tag Manager can be found at https://business.safety.google/intl/de/privacy/ and https://policies.google.com/privacy?hl=de&gl=de

10.3 Matomo

This website uses a web analysis service provided by the following provider: InnoCraft Ltd., 150 Willis St, 6011 Wellington, New Zealand, ("Matomo")

To protect site visitors, Matomo uses a so-called "config_id" to enable various analyses of site usage within a short time window of up to 24 hours. The "config_id" of the site is a randomly set, time-limited hash of a limited set of settings and attributes of the visitor. The config_id or config-hash is a string calculated for a visitor based on their operating system, browser, browser plugins, IP address, and browser language. Matomo does not use device fingerprinting and uses an anonymized IP address of the site visitor to create the "config_id".

If the information processed in this manner includes personal user data, the processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR based on our legitimate interest in the statistical analysis of user behavior for optimization and marketing purposes. To object to the processing of your visitor data for the future, we provide you with a separate objection option on our website.

Data is only transferred to the provider if the service is not hosted on our own servers. In the case of self-hosting, no data collected via the service is transmitted to the provider.

If the service is not hosted on our own servers, we have concluded a data processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.


You may choose to prevent this website from aggregating and analyzing the actions you take here. Doing so will protect your privacy, but will also prevent the owner from learning from your actions and creating a better experience for you and other users.


For data transfers to New Zealand, an adequacy decision by the EU Commission applies in this case, certifying compliance with European data protection standards for international data transfers.

11) Retargeting/ Remarketing and Conversion Tracking

11.1 Meta Pixel with Advanced Matching

Within our online offering, we use the "Meta Pixel" service in the mode of advanced matching from the following provider: Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland ("Meta")

If a user clicks on an advertisement we have placed on Facebook or Instagram, the URL of our linked page is extended with a parameter using "Meta Pixel". This URL parameter is then entered into the user's browser via a cookie set by our linked page after redirection. Additionally, this cookie captures specific customer data such as the email address, which we collect on our website linked with the Facebook or Instagram ad during transactions like purchases, account sign-ups, or registrations (advanced matching). The cookie is then read and allows the transmission of the data, including specific customer data, to Meta.

We use "Meta Pixel" with advanced matching to make our advertisements (so-called "Ads") on Facebook and/or Instagram more effective and to ensure that they correspond to the interests of users or have certain characteristics (e.g., interests in specific topics or products determined by the visited websites) that we transmit to Meta (so-called "Custom Audiences").

Furthermore, we analyze the effectiveness of our advertisements by tracking whether users were redirected to our website after clicking on an ad (Conversion). Compared to the standard version of "Meta Pixel," the advanced matching function helps us better measure the effectiveness of our advertising campaigns by capturing more attributed conversions.

All transmitted data is stored and processed by Meta, allowing for an assignment to the respective user profile, and Meta can use the data for its own advertising purposes in accordance with Meta's data usage policy (https://www.facebook.com/about/privacy/). The data may enable Meta and its partners to place advertisements on and outside of Facebook.

All the processing described above, especially the setting of cookies for reading information on the used device, is only carried out if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your given consent at any time with effect for the future by deactivating this service in the "Cookie-Consent-Tool" provided on the website.

We have entered into a data processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

The information generated by Meta is typically transmitted to a server of Meta and stored there; in this context, it may also be transferred to servers of Meta Platforms Inc. in the USA.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European data protection level based on an adequacy decision by the European Commission.

11.2 Google Ads Remarketing

This website uses retargeting technology from the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

For this purpose, Google places a cookie in your device's browser, which automatically enables interest-based advertising using a pseudonymous cookie ID and based on the pages you have visited. Further data processing only occurs if you have consented to Google linking your internet and app browsing history with your Google account and using information from your Google account to personalize ads you view on the web. If you are logged into Google during your visit to our website, Google uses your data together with Google Analytics data to create and define target audience lists for cross-device remarketing. For this purpose, your personal data is temporarily linked by Google with Google Analytics data to form target audiences. In the context of using Google Ads Remarketing, personal data may also be transmitted to the servers of Google LLC. in the USA.

All the processing described above, especially the setting of cookies for reading information on the device used, will only be carried out if you have given us your explicit consent according to Art. 6 para. 1 lit. a GDPR. Without this consent, the use of retargeting technology will be omitted during your site visit.

You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie-Consent-Tool" provided on the website.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European data protection level based on an adequacy decision by the European Commission.

Details on the processing initiated by Google and Google's handling of data from websites can be found here: https://policies.google.com/technologies/partner-sites

Further information on Google's privacy policies can be found here: https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/

11.3 Microsoft Advertising

This website uses retargeting technology from the following provider: Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA

This allows us to specifically target visitors to our websites with personalized, interest-based advertising who have already shown interest in our shop and products. The display of advertising materials is based on a cookie-based analysis of previous and current usage behavior, but no personal data is stored. In cases of retargeting technology, a cookie is stored on your computer or mobile device to collect pseudonymized data about your interests and thus tailor the advertising to the stored information. These cookies are small text files stored on your computer or mobile device. You will be shown advertising that is highly likely to match your product and information interests.

All the processing described above, particularly the setting of cookies for reading information on the device used, will only be carried out if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. Without this consent, the use of retargeting technology during your visit to the site will not occur.

You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie-Consent-Tool" provided on the website.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European data protection level based on an adequacy decision by the European Commission.

11.4 billiger.de Sales Tracking

This website uses the conversion tracking technology of the following provider: solute.de GmbH, Zeppelinstraße 15, D-76185 Karlsruhe, Germany

If you have reached our website from an advertisement on the provider's domain, the success of the advertisement can be tracked using cookies and/or similar technologies (tracking pixels, web beacons, pings, or HTTP requests).

For this purpose, certain device and browser information, including possibly your IP address, is read via the tracking technology to capture and evaluate predefined user actions (e.g., completed transactions, leads, search queries on the website, product page views). This allows the creation of statistics on user behavior on our website after being redirected from an advertisement, which helps us optimize our offerings.

All the processing described above, particularly the setting of cookies for reading information on the device used, will only be carried out if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "Cookie-Consent-Tool" provided on the website.

We have concluded a data processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

11.5 Google Ads Conversion-Tracking

This website uses the online advertising program "Google Ads" and, as part of Google Ads, the conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google").

We use the Google Ads offering to draw attention to our attractive offers on external websites with the help of advertising materials (so-called Google Adwords). We can determine how successful the individual advertising measures are in relation to the data of the advertising campaigns. We pursue the aim of showing you advertising that is of interest to you, making our website more interesting for you, and achieving a fair calculation of the advertising costs incurred.

The cookie for conversion tracking is set when a user clicks on an ad placed by Google. Cookies are small text files that are stored on your device. These cookies generally expire after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. Cookies cannot therefore be tracked across the websites of Google Ads customers. The information obtained using the conversion cookie is used to create conversion statistics for Google Ads customers who have opted for conversion tracking. The customers learn the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive any information that can personally identify users.

In the context of using Google Ads, there may also be a transmission of personal data to the servers of Google LLC. in the USA.

Details about the processing initiated by Google Ads Conversion Tracking and Google's handling of data from websites can be found here: https://policies.google.com/technologies/partner-sites

All the processing described above, particularly the setting of cookies for reading information on the used device, will only be carried out if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your given consent at any time with effect for the future by deactivating this service in the "Cookie-Consent-Tool" provided on the website.

You can also permanently object to the setting of cookies by Google Ads Conversion Tracking by downloading and installing the browser plug-in available at the following link:
https://www.google.com/settings/ads/plugin?hl=de

To address users whose data we have received in the context of business or business-like relationships more interest-based in advertising, we use a customer match function within Google Ads. For this purpose, we electronically transmit one or more files with aggregated customer data (mainly email addresses and phone numbers) to Google. Google does not gain access to plain data, but encrypts the information in the customer files automatically using a special algorithm during the transmission process. The encrypted information can then only be used by Google to match it to existing Google accounts that the data subjects have set up. This enables the delivery of personalized advertising across all Google services linked to the respective Google account.

The transmission of customer data to Google only occurs if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke this consent at any time with effect for the future. Further information on Google's data protection measures regarding the customer match function can be found here: https://support.google.com/google-ads/answer/6334160?hl=de&ref_topic=10550182
Google's privacy policies can be viewed here: https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European data protection level based on an adequacy decision by the European Commission.

11.6 Microsoft Advertising Universal Event Tracking

This website uses conversion tracking technology from the following provider: Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA

For the use of Universal Event Tracking, a tag is placed on each page of our website that interacts with the conversion cookie set by Microsoft. This interaction makes user behavior on our website traceable and sends the information collected in this way to Microsoft. The purpose of this is to statistically record and evaluate certain predefined goals such as purchases or leads, in order to make the orientation and content of our offers more interest-based. The tags are never used for the personal identification of users.

All the processing described above, particularly the setting of cookies for reading information on the device used, will only be carried out if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. Without this consent, the use of retargeting technology during your visit to the site will not occur.

You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie-Consent-Tool" provided on the website.

For data transfers to the USA, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with the European data protection level based on an adequacy decision by the European Commission.

12) Page Functionalities

Applications for Job Postings via Email

On our website, we advertise currently vacant positions in a separate section, for which interested parties can apply via email to the provided contact address.

Applicants must provide all personal data necessary for a well-founded assessment, including general information such as name, address, and contact details, as well as performance-related evidence and, if applicable, health-related information. Details regarding the application can be found in the job posting.

Upon receipt of the application via email, the data will be stored and evaluated solely for the purpose of processing the application. In case of queries, we use either the applicant's email address or phone number. The processing is based on Art. 6 para. 1 lit. b GDPR (or § 26 para. 1 BDSG), in the sense that undergoing the application process is considered as initiating an employment contract.

Insofar as special categories of personal data within the meaning of Art. 9 para. 1 GDPR (e.g., health data such as information about severe disability) are requested from applicants during the application process, the processing is carried out in accordance with Art. 9 para. 2 lit. b GDPR, so that we can exercise the rights arising from labor law and the law of social security and social protection and fulfill our related obligations.

Cumulatively or alternatively, the processing of special data categories can also be based on Art. 9 para. 1 lit. h GDPR if it is carried out for purposes of preventive health care or occupational medicine, for the assessment of the applicant's working capacity, for medical diagnosis, the provision or treatment in the health or social sector, or for the management of systems and services in the health or social sector.

If the applicant is not selected or withdraws their application prematurely, the transmitted data and all electronic correspondence, including the application email, will be deleted after a corresponding notification at the latest after 6 months. This period is determined by our legitimate interest in answering any follow-up questions regarding the application and, if necessary, fulfilling our proof obligations under the regulations on equal treatment of applicants.

In the case of a successful application, the data provided will be processed on the basis of Art. 6 para. 1 lit. b GDPR (in the case of processing in Germany in conjunction with § 26 para. 1 BDSG) for the purpose of carrying out the employment relationship.

13) Tools and Miscellaneous

13.1 - DATEV

For the completion of accounting, we use the service of the cloud-based accounting software from the following provider: DATEV eG, Paumgartnerstr. 6-14, 90429 Nuremberg, Germany

The provider processes incoming and outgoing invoices as well as, if applicable, the bank transactions of our company to automatically capture invoices, match them to transactions, and create financial accounting from this in a semi-automated process.

If personal data is processed in this context, the processing is based on our legitimate interest in efficient organization and documentation of our business transactions.

13.2 Cookie-Consent-Tool

This website uses a so-called "Cookie-Consent-Tool" to obtain effective user consents for cookies and cookie-based applications that require consent. The "Cookie-Consent-Tool" is displayed to users in the form of an interactive user interface when the page is accessed, where consents for certain cookies and/or cookie-based applications can be granted by ticking boxes. In this process, all cookies/services that require consent are only loaded if the respective user grants the corresponding consents by ticking the boxes. This ensures that such cookies are only set on the user's respective device if consent is given.

The tool sets technically necessary cookies to save your cookie preferences. Personal user data is generally not processed in this context.

If, in individual cases, personal data (such as the IP address) is processed for the purpose of storing, assigning, or logging cookie settings, this is done in accordance with Art. 6 para. 1 lit. f GDPR based on our legitimate interest in a legally compliant, user-specific, and user-friendly consent management for cookies and thus in a legally compliant design of our internet presence.

Another legal basis for the processing is Art. 6 para. 1 lit. c GDPR. As the responsible party, we are legally obliged to make the use of technically unnecessary cookies dependent on the respective user consent.

Where necessary, we have concluded a data processing agreement with the provider, which ensures the protection of our site visitors' data and prohibits unauthorized disclosure to third parties.

Further information about the operator and the setting options of the Cookie-Consent-Tool can be found directly in the corresponding user interface on our website.

14) Rights of the Data Subject

14.1 The applicable data protection law grants you the following data subject rights (rights of access and intervention) against the controller regarding the processing of your personal data, with reference to the legal basis for the respective exercise conditions:

  • Right of access according to Art. 15 GDPR;
  • Right to rectification according to Art. 16 GDPR;
  • Right to erasure according to Art. 17 GDPR;
  • Right to restriction of processing according to Art. 18 GDPR;
  • Right to notification according to Art. 19 GDPR;
  • Right to data portability according to Art. 20 GDPR;
  • Right to withdraw consent given according to Art. 7 para. 3 GDPR;
  • Right to lodge a complaint according to Art. 77 GDPR.

14.2 RIGHT TO OBJECT

IF WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST IN THE CONTEXT OF A BALANCING OF INTERESTS, YOU HAVE THE RIGHT TO OBJECT TO THIS PROCESSING AT ANY TIME WITH EFFECT FOR THE FUTURE FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE DATA IN QUESTION. HOWEVER, FURTHER PROCESSING REMAINS RESERVED IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS, AND FREEDOMS, OR IF THE PROCESSING SERVES THE ASSERTION, EXERCISE, OR DEFENSE OF LEGAL CLAIMS.

IF YOUR PERSONAL DATA IS PROCESSED BY US FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR SUCH ADVERTISING PURPOSES. YOU CAN EXERCISE THE OBJECTION AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE DATA IN QUESTION FOR DIRECT MARKETING PURPOSES.

15) Duration of Storage of Personal Data

The duration of the storage of personal data is determined based on the respective legal basis, the processing purpose, and—if applicable—additionally based on the respective statutory retention period (e.g., commercial and tax law retention periods).

When processing personal data based on explicit consent according to Art. 6 para. 1 lit. a GDPR, the data in question will be stored until you revoke your consent.

If there are statutory retention periods for data processed within the framework of contractual or quasi-contractual obligations based on Art. 6 para. 1 lit. b GDPR, these data will be routinely deleted after the retention periods expire, provided they are no longer required for contract fulfillment or initiation and/or there is no legitimate interest on our part in further storage.

When processing personal data based on Art. 6 para. 1 lit. f GDPR, these data will be stored until you exercise your right to object according to Art. 21 para. 1 GDPR, unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights, and freedoms, or the processing serves the assertion, exercise, or defense of legal claims.

When processing personal data for direct marketing purposes based on Art. 6 para. 1 lit. f GDPR, these data will be stored until you exercise your right to object according to Art. 21 para. 2 GDPR.

Unless otherwise specified in the other information in this declaration regarding specific processing situations, stored personal data will otherwise be deleted when they are no longer necessary for the purposes for which they were collected or otherwise processed.